Active track
Food & pantry staples
Dry goods and specialty food products sourced from qualified producers, positioned for European retail and e-commerce.
Terra Nova Commerce BV — Amsterdam
Developing, importing and commercializing consumer products across Europe.
We partner with manufacturers, brand owners and retailers to bring proven products to the European market — combining product development, reliable sourcing, import and distribution into one accountable operation.
- Registered
- Netherlands
- Hub
- Amsterdam
- Coverage
- Europe-wide
- Channels
- D2C & B2B
Pan-European distribution
Vetted manufacturing partners
Full import & compliance
D2C and B2B commercialization
Capabilities
Four disciplines. One operational team.
We consolidate product development, sourcing, import and commercialization into a single accountable process — reducing complexity for our partners and protecting margin along the way.
01
Product development
From concept and specification to packaging and go-to-market — building products that are fit for European consumers and retail.
- Category research & positioning
- Product & packaging design
- Compliance by design
02
Sourcing & import
Identifying, qualifying and managing manufacturers, then handling import into the EU through the Netherlands as a logistical gateway.
- Supplier qualification & audits
- Quality control & inspections
- Customs, duties & documentation
03
Logistics & distribution
Warehousing, fulfillment and distribution networks that scale with volume — optimized for speed, cost and reliability across Europe.
- EU-based warehousing
- 3PL & fulfillment partners
- Retail & e-commerce logistics
04
D2C & B2B commercialization
Go-to-market through our own direct-to-consumer channels and long-term B2B partnerships with distributors and retail.
- Own brand webshops
- Distributor & retail accounts
- Marketplace operations
Why Terra Nova
Built for partners who value execution.
Whether you are a manufacturer looking for a European route to market, a retailer looking for private label partners, or a brand owner looking to scale, we are set up to deliver.
Single point of accountability
One team from concept to shelf. No handoffs between agencies, traders and distributors.
European market expertise
Rooted in the Netherlands with distribution reach into Western, Northern and Southern Europe.
Controlled quality
Supplier audits, pre-shipment inspections and batch-level QC as a standard part of every program.
Scalable structure
Operational model built to grow from first shipments into multi-country, multi-SKU programs.
Portfolio
Selected focus areas and active programs.
We operate a focused portfolio of product tracks — a mix of in-house brand development, private label and distribution programs with commercial partners.
In development
Home & everyday essentials
Functional consumer goods developed with long product life and reliable sourcing in mind. D2C launch followed by retail rollout.
Private label
Retail & distributor programs
Private label and distribution programs developed with retail partners across multiple European markets.
Pipeline
Selected new ventures
Opportunistic product lines developed with manufacturing and brand partners where Terra Nova leads European commercialization.
Have a product or brand you want in Europe?
We evaluate new programs on a rolling basis. Share the product and target markets, and we will come back with a realistic assessment.
How we work
From concept to customer in a structured process.
01
Concept & scope
We assess product fit, target markets, commercial potential and define the program scope together with you.
02
Sourcing & development
Supplier selection, sampling, specifications and packaging — validated against EU regulations from day one.
03
Import & logistics
Production oversight, QC, freight and customs into our Dutch hub, then onward distribution across Europe.
04
Sales & scale
Launch through D2C, B2B and marketplace channels. We iterate, report and scale what works.
Partnerships
We build long-term commercial relationships.
Our model is built on repeat business. We are selective with whom we partner and committed to making those partnerships work over the long term.
For manufacturers
A route into the European market
We act as the European commercial and operational arm for selected manufacturers — handling import, compliance, distribution and sales.
Discuss a partnershipFor retailers & distributors
Reliable supply and private label
We supply retailers and distributors with consistent, quality-controlled products and develop tailored private label programs.
Request informationFor brand owners
Execution partner for Europe
Bring your brand to the European market with a partner who handles sourcing, import and commercialization end-to-end.
Get in touchResponsibility
Realistic sustainability. Serious standards.
We treat responsibility as part of operational quality — not as marketing. Every supplier, packaging choice and shipping method is evaluated for impact as much as cost and speed.
We are direct about what we can and cannot commit to, and we build towards clear improvements instead of broad promises.
Responsible sourcing
We qualify suppliers on quality, labor standards and traceability — and revisit those standards on a continuous basis.
Considered packaging
We design packaging around product protection, logistics efficiency and material choice rather than marketing alone.
Built to last
We prioritize products with real long-term value to the end customer over short-term trend-driven launches.
Transparent operations
Clear documentation, clear communication. No greenwashing and no claims we cannot substantiate.
Contact
Let's talk business.
Whether you're a manufacturer, retailer, distributor or brand owner — if there's a product or opportunity you want to bring to Europe, we'd like to hear from you.
Email
wouter@gorooted.nl
Office
Zekeringstraat 32b, 1014 BV Amsterdam
Response time
We typically respond to qualified inquiries within two working days. For urgent commercial matters, please reach out directly by email.